The Challenge
Crafting the website and logo for Jackson Holcomb presented a multifaceted challenge that required a careful balance of professionalism, creativity, and adherence to the firm’s distinctive values. The objective was to encapsulate the essence of Jackson Holcomb’s core values in visual elements, translating legal excellence into an engaging online presence. The challenge lay in harmonizing the duality of the firm’s identity – embodying both the expected standards of a full-service national firm and the unique, bold creativity of a boutique practice.